Sponsorship Opportunities and Cause Related Marketing

How would you like your company to be associated with a national charity that actually makes a lifesaving difference?

The Anthony Nolan Trust helps save hundreds of lives by inspiring hundreds of thousands of members of the public to become potential bone marrow donors. We have a large and uniquely loyal supporter base and recognition of our brand is high.

To help save even more lives we need to educate and inspire thousands more people to personally join our register. This need to ‘activate’ fit and healthy individuals, especially young men and those from Black and minority ethnic communities, means we are interested in speaking with companies that share these target markets.

Research published by Business In The Community shows that brands that associate themselves with the right cause often experience a significant growth in customer loyalty, satisfaction and credibility. Your company may well benefit from entering into partnership with The Anthony Nolan Trust.

• 89% consumers have purchased a product or service associated with a charity, or cause or collected vouchers for a charity or cause, in the last year
• Over two thirds of consumers (68%) are calling for more companies to be involved in cause related marketing.